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Know every customer like your best store manager does.

POS bills, online orders, returns and conversations roll into one customer record — so loyalty, offers and winback campaigns run on what people actually buy.

Customer 360

Every bill, every channel, one record

Connect your POS and storefront; PearlCRM stitches purchases, visits and preferences into a single profile with lifetime value front and centre.

  • POS and e-commerce orders deduplicated by phone/email
  • Lifetime value, frequency and basket trends per customer
  • Store-level views for managers, brand-level for HQ
Customers · 360°
POS + online, unified
Segment: VIP
LTV
₹86k
Visits / yr
14
Points
4,210
Order #8841 · Store 12₹6,400 · 3 items · today
Paid
Winbank offer sent20% off · expires in 6d
Opened
Loyalty & campaigns

Points, tiers and winback that pay for themselves

Run a loyalty program without another vendor. Earn rules, tier upgrades and lapsed-customer winbacks trigger straight from purchase data.

  • Earn/burn rules by category, store or season
  • Lapsed-customer campaigns fire at the right silence
  • Offer redemption tracked back to incremental revenue
Payments
Last 6 months
+18% MoM
Revenue
₹14.2L
Margin
₹2.3L
Payable
₹1.1L
Also in the box

Retail plumbing, handled

POS integrations

Native connectors for common POS systems; a clean API for everything else.

WhatsApp at scale

Order updates, offers and support on the number customers already message.

Segments that update themselves

VIPs, at-risk, first-timers — membership recalculates as behaviour changes.

Store & campaign analytics

Same-store repeat rates, campaign ROI and category affinities without a data team.

Store-team tasks

Callback lists and VIP alerts routed to the right store, tracked to done.

Consent & privacy

Opt-ins, preferences and deletion requests handled per regulation, per region.

Winback campaigns used to be a quarterly export-and-pray. Now they run weekly on live data and bring back 8% of lapsed customers a month.
Elin SørensenCRM Lead, Nordic Retail Co.

Turn transactions into relationships

Bring an export from your POS — we'll show your own customers segmented and a winback ready to send.

Works for single stores, chains and D2C brands